ARTISTI PER FRESCOBALDI Wine Gala Dinner Taipei

Combining a Wine Tasting Experience with Gallery Hospitality Service

ARTISTI PER FRESCOBALDI Wine Gala Dinner Taipei is an event dedicated to promoting the ARTISTI PER FRESCOBALDI artist-in-residence program, founded by the renowned Italian Frescobaldi family. With a history spanning over 700 years, the Frescobaldi family has made enduring contributions to the art and culture of Florence, Italy. Their legacy can be traced back to a significant moment when they aided in preserving some manuscripts of Dante Alighieri, the author of the "Divine Comedy," during his period of exile, ensuring the completion of this literary masterpiece. To this day, the family continues to provide support to various art initiatives and artists.

The ARTISTI PER FRESCOBALDI program, initiated in 2012 by family member Tiziana Frescobaldi, is a biennial endeavour aimed at nurturing young artists. Each edition invites three artists from diverse corners of the world to engage in creative interpretations of the brand at the historic CastelGiocondo estate. The three artworks produced in each edition are featured as labels for CastelGiocondo's Brunello di Montalcino wine, which is released annually as a special art series. A portion of the sales revenue is consistently reinvested by the Frescobaldi family to support contemporary art creation.

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Brand_ ARTISTI PER FRESCOBALDI (Toscana, Italy)
Agency_
Sergio Valente Inc.
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FRESCOBALDI APAC Management_ Erika Ribaldi
Event Direction_ Queenie Su
Event Service Design, Experience Design, Art Direction, Graphic Design, Photography_ Joy Hsieh
Artist_ Rä Di Martino, Giovanni Ozzola, Elisa Sighicelli, Matthew Brannon, Eric Wesley, Patrizio Di Massimo, Claudia Comte, Francesco Arena, Sonia Kacem
Food Design_ Darren Lin (In Between)
Exhibition Tour Guide_ Catherine Hsu, Casper Chen, Coco Ko, May Ho, Sandra Zhan
Event Execution Assistant_ In Between, William Jr Hsu, Abby Tsai, Bruce Cheng
Exhibit Assembly_ Ding Hung Advertising Co.

September 24, 2019
In Between, Taipei

ARTISTI PER FRESCOBALDI Wine Gala Dinner TaipeiARTISTI PER FRESCOBALDI Wine Gala Dinner Taipei
THE OUTCOME

For the ARTISTI PER FRESCOBALDI wine gala dinner in Taipei, we curated an experience akin to savouring art wines in a gallery. As guests entered, they received a booklet featuring the day's exhibited artworks, while the wine sales representatives transformed into gallery guides, facilitating an introduction to the nine art-adorned bottles showcased in this exhibition. The dinner's menu is a collaborative venture with Chef Darren Lin of In Between restaurant, featuring Italian cuisine crafted with Taiwanese ingredients, designed to complement the delightful nuances of the wines.

ARTISTI PER FRESCOBALDI Wine Gala Dinner TaipeiARTISTI PER FRESCOBALDI Wine Gala Dinner TaipeiARTISTI PER FRESCOBALDI Wine Gala Dinner TaipeiARTISTI PER FRESCOBALDI Wine Gala Dinner Taipei
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